Vara is a place (tätort) in the Swedish province of Västra Götaland County and the historic province of Västergötland. The chief town of Vara, located on the road 20, about 95 km north-east of Gothenburg. Vara is the center of Vara-level and service center for the community. In addition, there are some industrial plants in the town. The developer of racing games SimBin is the most famous resident of Vara company.