Sterzing ([ʃtɛrtsɪŋ]; Italian Vipiteno) is a city and a town and 6849 residents (December 31, 2015) in South Tyrol. The municipality Sterzing next to the narrow urban area includes the towns Tschöfs, Thuins and Ried. Due to its location between the Alpine crossings and Jaufen Brenner Pass and Penser Joch Sterzing had been an important trading town since ancient times. As a shopping center, tourist and business location, it has great importance in the southern Wipptal today.